Sabine Groß, M.Sc.
Tel.:+49-(0)8161-71-32 97
Fax:+49-(0)8161-71-45 01
Address:     Technical University Munich
Chair of Marketing and Consumer Research
Alte Akademie 16
D-85354 Freising

Research Focus

Perception of different actors in the production of animal based food

Role of animal husbandry practices in purchasing decisions


Professional Experience

Since 11.2016

Research Associate, Chair of Marketing and Consumer Research, Technical University of Munich

Working student and internship positions i.a. at EDEKA AG; Bavarian Ministry for Nutrition, Agriculture and Forest and Bavarian Farmer Association.  





M.Sc. in Agricultural Science, Major: Agricultural Economics, Technical University of Munich



Norwegian University of Life Sciences, Ås, Erasmus+



B.Sc. in Agricultural Science, Technical University of Munich





Groß, S. & Roosen, J. (2017). Effects of Information on Trust in Farmers Regarding Animal Welfare. Paper presented at the AAEA Annual Meeting. Chicago, USA.


Roosen, J. & Groß, S. (2017). Agrar- und Ernährungswirtschaft. In: vbw (2017). Neue Wertschöpfung durch Digitalisierung. Selbstverlag.